Brand Display Guidelines for Alipay+ Core MPP Integration
As part of the Alipay+ Brand Guidelines, the Brand Display Guidelines for Alipay+ Core MPP Integration provide guidance for an Alipay+ Core Mobile Payment Provider (hereinafter referred to as "MPP") on how to display Alipay+ brand-related elements on digital user interfaces before, during, and after the payment is processed by Alipay+ Core.
If specified as "mandatory", the MPP must fulfill the display requirements unless a written waiver from the Alipay+ Core team has been granted to the MPP.
If specified as "optional", the MPP is suggested to follow the requirements to provide an optimal Alipay+ brand presence.
Glossary:
MPP: abbreviation for Mobile Payment Provider as defined in the Alipay+ Core Rules.
Payment product | Page | Alipay+ brand display requirements |
Cashier Payment | Payment confirmation page | [Optional] Display the "Alipay+ discount" field if an Alipay+ promotion is applicable. |
Payment result page | [Mandatory] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) | |
Payment history page | [Optional] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) | |
Auto Debit | Authorization confirmation page | [Mandatory] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) |
Authorization result page | [Optional] Display "Powered by Alipay+" . (The 'Alipay+' should be displayed in the logo format) | |
Authorization details page (if any) | [Mandatory] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) | |
Payment history page | [Optional] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) | |
In-store MPM Payment | Payment confirmation page | [Optional] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) |
Payment result page | [Mandatory] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) | |
Payment history page | [Optional] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) | |
In-store UPM Payment | Payment code entrance | [Optional] Use the copy "Pay abroad via Alipay+" to guide your users if they are required to switch to a cross-border payment code. |
Payment code page | [Mandatory]
| |
Payment result page | [Mandatory] Display "Powered by Alipay+". (The "Alipay+" should be displayed in the logo format) | |
Payment history page | [Optional] Display "Powered by Alipay+". (The 'Alipay+' should be displayed in the logo format) |